Intelligence for Trading Platforms
Turn market momentum into trading volume
Market briefs on what's moving, how your products fit, and compliant messaging to help drive volume.
When macro events drop
What happens next separates the ready from the scrambling.
How To Get Started
See yours in one call
Tell us your products. Your segments. Your ESP.
We'll map your first 10 macro events and show you what ready looks like.
15 minutes. No commitment.
why us? because we're you
Built by industry insiders who've lived this problem
We've been there… scrambling when markets drops 12% and five teams saying three different things (at the same time, across multiple channels).As former product marketers for one of the world's largest trading platforms, a proprietary trader, and a markets media editor, we’ve traded the volatility. We’ve written the headlines. Managed the messaging. Navigated compliance.We built this system for some of the world’s largest trading platforms to increase trading volumes. It did, because professional traders know what trading customers want to know, and product marketers know how to align products to market moments (because we've done both jobs).MarketsDesk™ exists because we know what trading platforms need when markets move, so we built the system we wish we'd had.
The chaos when markets move
The market's down 12%. Nobody internally (really) knows why. Your marketing team trawls headlines for an angle (read: asks AI). The email team says one thing, socials say another. Compliance flags both.The deeper problem: not every team knows how to decipher the move, or which of your products align to the moment.So teams default to the same playbook. "Trade spot. Explore futures." Safe. Generic. Forgettable.Hours later, you publish. But competitors already seized the moment, and are now leading the narrative.
the problem
Every marketing team faces this:
Markets move fast. Decoding why a narrative matters takes expertise most teams don't have time to develop. Knowing which products connect to the moment requires intelligence that's often siloed or missing.The result? Surface-level messaging. No depth. No connective tissue between what's happening and what you offer right now.
the true cost
The cost isn't just missed attention.
It's wasted opportunity.
When your messaging lacks depth, your customers tune out. They go where timely intelligence lives and they take their capital with them.Trading volume follows narratives that make relevance obvious.Relevance turns to revenue when you’re part of the prevailing market narrative.
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